Backlinks are one of the main ranking factors which make them an important part of professional seo services. Backlinks are a way to tell Google that you exist. With the help of backlinks, you link other websites to yours which makes it easy to find on the internet. Backlinks are one of the most important ranking factors which you must give your full attention to. Google has its own set of algorithms that make sure that only relevant content is shown on the first page which would help users to work their time properly. Now Google doesn’t have time to check each website exclusively. That’s where backlinks come in as a knight in shining armor. If other websites find you dependable enough to link to you, then Google will consider this as a hopeful sign and it will increase your chances of getting an enhanced ranking.